Uber service markets ice cream day

CCTV News

Uber service markets ice cream day

July 17 marks National Ice Cream Day in the U.S. Ride hailing service Uber has partnered with frozen dessert maker Magnum to deliver ice cream bars in more than 400 cities and in 69 countries, for free or for a small cost.  But as CCTV’s Roza Kazan reports, the widely advertised publicity stunt didn’t go quite as planned.

Uber service markets ice cream day

Uber service markets ice cream day

July.17 marks National Ice Cream Day in the U.S.. Ride hailing service Uber has partnered with frozen dessert maker Magnum to deliver ice cream bars in more than 400 cities and in 69 countries, for free or for a small cost. But as CCTV's Roza Kazan reports, the widely advertised publicity stunt didn't go quiet as planned.