Google announces parent company, new focus

Global Business

Google has a new parent company and it’s called Alphabet. The tech giant’s announcement came earlier this week, and sent shock waves throughout the industry, with many wondering why Google created a new company.

CCTV’s Mark Niu covered the story from California.

Google announces parent company, new focus

Google has a new parent company and it's called Alphabet. The tech giant's announcement came earlier this week, and sent shock waves throughout the industry, with many wondering why Google created a new company.

More details:

  • Alphabet will break down into a collection of companies – the largest being Google, which runs most of the revenue with driving powerhouses, Android, search, YouTube, apps, maps and ads.
  • Google will report financials separately from the rest of Alphabet’s businesses.

 


Elisa Cool on Google’s reconstruction
For more on Alphabet and how it could change the tech industry, CCTV America’s Michelle Makori spoke to Elisa Cool, a journalist and Vice President of Brand Development at Contently.

Elisa Cool on Google\'s reconstruction

For more on Alphabet and how it could change the tech industry, CCTV America's Michelle Makori spoke to Elisa Cool, a journalist and Vice President of Brand Development at Contently.